Apple unveils new MacBook Pro and 24'' iMac powered by M3 processors

Apple unveils new MacBook Pro and 24'' iMac powered by M3 processors

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31 October 2023

Apple announced a new line of MacBook Pro laptops, including the all-new M3 family of processors - M3, M3 Pro and M3 Max - and new 24-inch iMacs with M3 processors for amazing performance.

With a next-generation GPU architecture and a faster processor, the M3 family brings even more powerful performance and exciting new features to MacBook Pro. The new 14-inch MacBook Pro with M3 is not only suitable for everyday tasks, but delivers impressive performance stability in professional applications and games. The 14- and 16-inch MacBook Pro with M3 Pro models deliver even more powerful performance and support for unified memory, enabling more demanding workflows for users such as developers, creative professionals and researchers. 

The 14- and 16-inch MacBook Pro with M3 Max deliver performance and capabilities that push the limits of computing power. With a massive GPU and a powerful CPU, along with support for up to 128GB of single memory, MacBook Pro with M3 Max enables exceptional workflows and multitasking in professional applications for users such as developers, 3D artists, and video editing professionals. The M3 Pro and M3 Max models are also available in space black.

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All MacBook Pro models feature an outstanding Liquid Retina XDR display with SDR content that's 20 per cent brighter, a built-in 1080p camera, a stunning six-speaker audio system and a wide range of connectivity options. With up to 22 hours of battery life, the new MacBook Pros offer the "ultimate" in professional portability, delivering the same performance whether they're plugged in or running on battery power.

Apple also introduced the new 24-inch iMac with M3 processor, making the best all-in-one computer even more powerful and capable. The M3 processor offers higher performance on the iMac, with an 8-core CPU, up to a 10-core GPU and support for up to 24GB of memory. The new iMac is up to 2 times faster than the previous generation with the M1 processor. It also features a wide 4.5K Retina display with 11.3 million pixels and over a billion colors, faster wireless connectivity and a seamless iPhone experience. Combined with a top-of-the-line camera, speakers and microphones, and macOS Sonoma, iMac with M3 is better than ever - perfect for everyone from families to businesses, creative professionals, students and gamers.

All new products will be available from 7/11 and Pre-orders start immediately in Cyprus.

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