Google adds Offers tab to Google Play to help users find deals

Google has launched a new tab, called Offers, in the Google Play Store app to help Android users to find deals in games and apps across travel, shopping, media & entertainment, fitness, and more.

Google says the Offers tab will include things like sales on games and in-game items, rewards and bundled offers, discounts on movies and books, and apps offering free trials. The company also announced that they’re partnering with developers of some of the top apps and games on Google Play to add new, fresh deals every day.

As Allison Boyd of Strava explains, “Offers is a win-win. We get an additional touchpoint with people to share information about a valuable promotion or update, and people can easily redeem the offer by opening the Strava app from the Offers tab.”

The new tab is rolling out over the coming weeks to users in the United States, India, and Indonesia, and Google plans to launch it in more countries later this year.