New trust and safety tools for creators, families, and the TikTok Community

TikTok announced a suite of product features that reinforce how TikTok inspires creativity and brings joy to people around the world. These features enhance the experience for teens and families who discover and learn on TikTok, creators who express themselves and build thriving communities, and everyone who connects with content they love on our platform. All of this is made possible by our continued investment in safety, privacy, and security.

Features for families

Teen accounts have more than 50 different features and settings designed just for them so they can safely express their creativity, connect with friends, and learn on TikTok. On top of these built-in safeguards, TikTok offers Family Pairing, a feature that allows parents and guardians to tailor their teen's account to their individual needs. Combined with our Digital Safety Partnership for Families, we continue to equip families with a toolkit to have open and ongoing conversations about their experiences online.

To further these conversations, we're starting to introduce new Family Pairing features that give parents more visibility about their teen's account. Family Pairing will include features that:

• Automatically notify a parent when their teen uploads a video, story, or photo that's visible to others on TikTok. This helps parents stay informed and start open conversations about what their teen is posting, without disrupting a teen's creativity or independence.
• Provide greater insight into the privacy settings their teen selects. For instance, parents will see if their teen (ages 16-17) has enabled downloads for their content, or if their following list is visible to others. They can also see which topics in our Manage Topics feature their teen has chosen to shape their feed.

Supporting community well-being

At TikTok, we believe that our digital experiences should bring us joy, entertainment, connection and enrichment. Our features like Screen Time Management and Sleep Hours make it easier for people to create digital routines that work for them. But we hear from experts that long-term change often comes not just from restriction, but from positive reinforcement: building habits through encouragement, education, and a sense of progress. We consulted existing research, guidance from our global Youth Council, and conversations with experts like those from the Digital Wellness Lab at Boston Children’s Hospital to develop our idea.

That's why today, TikTok is introducing a brand new feature called Well-being Missions. These are a series of short, engaging missions designed to help people develop long-term balanced digital habits. As people complete missions, they earn badges that encourage and reinforce mindful behaviours.

Empowering creators with new tools

Great content starts with great creators. They drive discovery, spark engagement, and are the heartbeat of the communities they build. Creators flourish when they feel safe.When creators feel protected, they can take creative risks, share their stories freely, and connect meaningfully with their audiences.

As part of that commitment to creators, we're announcing new features that help protect TikTok creators and empower them with tools to succeed so they can continue making content people love. These updates include:

• Creator Care Mode, which helps creators better filter out offensive and unwanted comments.
• A new mute feature for TikTok LIVE, that helps creators on LIVE to bulk mute words, phrases and emojis.
• Content Check Lite, which allows creators to pre-check whether their content is likely to be ineligible for the For You feed before they post it.
• Creator Inbox, a new professional inbox experience designed to help creators manage their messages more efficiently.
• Creator Chat Room, which allows creators to connect and interact directly with eligible followers on TikTok.

These features were previewed at our Discover and Learn Trust & Safety event that brought together teens, parents, civil society, NGOs and members of the media at TikTok New York.