SEARCH
SHARE IT
Facebook is introducing the possibility for artists to earn money for views on public content. The new monetisation option is available to all creators who participate in the Facebook Content Monetisation program.
Creators may now monetise their existing material by posting it to their Facebook story. For example, if a creative develops a cooking video or reel, they can include a snippet of it in their tale. They can also get money by posting story content about their daily life like they regularly do.
According to a representative of the company, story rewards are determined by content performance, and artists can begin earning money without first reaching a certain number of views.
By adding monetisation to stories, Facebook is providing creators with an extra money stream while also encouraging more content creation on the site. The debut comes as Meta has been enticing TikTok producers to Facebook and Instagram with the promise of monetary bonuses, content deals, and help growing their networks.
Creators who are members of the Facebook Content Monetisation program and have enabled content monetisation do not need to do anything else to activate tale monetisation.
Last year, Facebook created the Content Monetisation program, which combines its In-stream advertisements, advertisements on Reels, and Performance Bonus programs into one. After experimenting with Stories monetisation for a few beta members, the social network is now making it available to everyone in the program.
Millions of creators were asked to join the program in 2024, and Facebook says open enrolment will begin this year. Meanwhile, creators who are not currently enrolled in the program can express their interest in receiving an invitation through the program's website.
Last October, Facebook said that creators on the social network will earn more over $2 billion in 2024, with rewards for Reels and other short films increasing by more than 80%. Since introducing monetisation chances in 2017, Facebook has rewarded over 4 million authors.
MORE NEWS FOR YOU